Akron METRO — EX[L] Community Engagement Champion
THE PROCESS
I was tasked with creating new artwork for the METRO Transit Center. It has several banners that hadn't been updated since 2020.
I came up with two different themes to be decided, a nature theme with children's book inspiration or a scifi theme with a more edgy, modern asthetic.
The PR Team really liked the nature idea and so we pushed forward with that one. Eventually the idea to use photography and illustration got brought up!
Here are the early concepts for the characters.